We Love Planning

This is said to be the last Flash Mob - but I think its taking the flash mob trend to a new level. its well-produced and it is a work of art.

These adds by French Connection is heavy inspired BY Jørgen Leths “The Perfect Human” from 1967
“The Man”

The Perfect Human

More French Connection videos

Yesterday a friend and I discussed the challenges we face when either writing or receiving a creative brief. We talked about how we are a moving away from feelings and towards wants and needs.
I believe we should focus on what the brand actually does for the audience why it is also of much more importance [...]

The post is a bit old, but since I am writing an article about the importance of context, I wanted to share this great presentation Helge Tennø has made about the New Marketing Economy.
I quote Helge Tennø
The New Marketing economy says that the context is larger than the product, much larger, and that marketing is [...]

Agency BBDO New York and Client Hbo has followed up their succesfull and multi-award winning “Voyeur” campaign. This time we get multiple perspectives of various stories on cubes of screens.
This is what they say about the campaign “The HBO Story Cube embraces the spirit of HBO telling deeper more engaging stories in innovative ways. Demonstrating [...]

Below an overview of the difference between earned media and media which is paid for. I found it on Things Do Not Change, We Change.

I am probably out very late with this post. But I just wanted to share the report about Social Influence Marketing Razorfish came up with.
Read it here.
There are some really good insights.

Facebook Bootcamp for PR
View more presentations from nicole.landguth.

This is a really good presentation on how to use facebook strategically,  or on how to use social networks to build brands.

Social media hasn’t changed peoples behaviour - instead we are now gifted with tools and opportunities to share. People  always had the willingness to share, now [...]

Social Media Monitoring Tools Evaluation
View more presentations from RCM77.
This is a good presentation about social media monitoring tools. It could come in handy for anyone working with social media and ROI.
Via Get Shouty