We love cool banners, Mentos and white teeth
I am kind of getting tired of watching myself in all these DIY adds. But over and over again we see consumers, me included obviously, taking an active role in campaigns. Oh how we just love watching ourself doing goofy stuff.
I particulary like this since it is only a banner. All interaction is in the banner, the user is NOT directed to a landing page. Content is very easy to share and basically Mentos uses the opportunity to place a banner right in middle of the live stream in your facebook. And last not to forget, the message in the banner is quite clear.
Found via bannerblog
